Joe Foster
CEO & CTO (Co-Founder)

Joe recently left Virgin Media to set up easeltv having delivered Virgin´s Video on Demand service, its PVR, and the UK´s first HDTV service. Joe has over 20 years of solutions building with Siemens, Lucent/Bell Labs, Telewest and Virgin Media, covering Corporate Strategy, and the development of TV, Broadband, Telephony products. Joe also led the Virgin.Net Internet Development team & ran the ISP service.
Bill Scott
Chief Operating & Commercial Officer (Co-Founder)

Bill recently left IBM, where he created and led the Digital Media Consulting & Systems Integration practice, which delivered a variety of interactive TV, IPTV and Digital Media projects over 9 years. In this role, Bill conceived the idea of standards for broadband TV for the BBC (then called “Freeband”) and led a consulting project to validate this model. This later became the foundation for Project Canvas. Bill has 25 years experience of managing IT projects to deliver business value.
Rob Walk
Chief Marketing & Sales Officer (Co-Founder)

Rob Walk is founder and Chairman of NovaRising, the leading Interactive TV agency. He has over 10 years experience within the interactive TV space bringing talented teams together to innovate and develop new concepts for Europe´s leading broadcasters and media players. Rob led NovaRising´s user experience prototype work for the Freeband project with IBM.
Maggie Rodriguez-Piza
Finance Director

Maggie co-headed the London Corporate Finance team at Mazars LLP where she focused on advising entrepreneurs and owner-managed businesses in all aspects of strategic development. Maggie´s career in the City spans over twelve years and her experience ranges from executing large public transactions to raising funding for start-ups.
