VEWD Certified

Easel TV and Vewd – a powerful OTT route to market

Easel TV’s multiple award-winning OTT platform Suggested TV has been certified for Vewd

Easel TV, the awarding-winning provider of multi-screen OTT services, recently announced successful certification of its Suggested TV service on Vewd Core, the most-deployed OTT platform for connected TV devices, leading to closer ties with Vewd (formerly Opera TV) and providing a new route to market for Suggested TV clients.

Vewd is a market leading provider of embedded TV software for hosting OTT apps and services, and supports the Vewd App Store, that is available on tens of millions of consumer TVs and for more than 50 of the world’s largest pay-TV operator STBs globally. Easel TV offers a ready-made licensed platform for rapid implementation of an OTT service, website and apps, which can now be made available in the Vewd App Store.

Suggested TV is Easel TV’s direct to consumer OTT platform that provides a broadcast quality OTT solution with all the editorial and commercial tools required to run an end-to-end OTT service. It has a rich feature set supporting SVoD, TVoD and AVoD, which allows those looking to take advantage of Vewd’s extensive portfolio of globally deployed devices, to easily, rapidly and cost-effectively create a full OTT commercial service and get it to a mass market.

“This has the hallmark of the perfect tie-up,” said Joe Foster, CEO of Easel TV. “Most quality video service providers require some level of development or systems integration of functionality from multiple suppliers. Suggested TV on the other hand, offers a self-contained, complete OTT service out of the box.”, said Foster.

Today’s consumers want easy and effortless access to OTT content from the devices and services they already have. This market-ready solution enables broadcasters, pay TV operators, TV channel owners and new content providers to offer consumers immediate access to premium OTT content.

“There is increasing consumer demand for popular OTT services and there exists a strong case to enable these directly on pay-TV STB and consumer TV devices,” said Daniel Nordberg, SVP Partnerships, Vewd. “Easel TV has a multi-tenant licensed OTT service – Suggested TV – that can generate premium quality OTT services from a shared cloud platform to a multitude of OTT devices. As the Vewd App Store is the OTT app store of choice for many of these TV devices worldwide it was important for Easel TV to include us in their portfolio of devices. Our combined capability offers a great strategy for anyone looking at an immediate and complete OTT service offering.”